Articles

How to link webmail to Gmail

26/06/2023

Managing multiple email accounts can be a hassle, but fortunately, Gmail offers a convenient feature that allows you to link your webmail accounts to your Gmail inbox. By linking your webmail account to Gmail, you can access and manage all your emails in one place, saving you time and effort. In this article, we will go through a step-by-step guide on how to link webmail to Gmail, enabling you to...

Benefits of a well structured website

15/04/2023

A well-structured website is essential for any business or organization that aims to have a strong online presence. Here are some key benefits of having a well-structured website: Enhanced User Experience: A well-structured website is easy to navigate, with clear and logical menus, intuitive design, and organized content. This creates a positive user experience, leading to increased user engageme...

The "online" market in India

17/03/2023

The Indian online market is one of the world’s largest. It is expected to grow from US$188 billion by 2025. The online market in India offers a wide range of products and services, including books, clothes, smartphones, and other electronics. There are more than 3 million online sellers and more than 190 million buyers. Online marketing is one of the most important tools for any business. I...

Why SEO is more than just Keywords: The Expert's Advantage

26/02/2023

In today's digital age, having an online presence is crucial for any business to thrive. However, simply having a website or social media accounts is not enough to attract potential customers. This is where search engine optimization (SEO) comes into play. While SEO can be done by anyone with some basic knowledge, hiring an SEO expert can provide significant advantages. Hiring an expert for SEO is...

SEO strategy that works for you in 2023

21/02/2023

  Create an SEO strategy that works for you in 2023;   Step #1: Benchmark your current SEO performance by observing your organic traffic, keyword ranking, and backlinks. Organic traffic is the lifeblood of your website's success. Keyword ranking is crucial for gaining visibility and traffic. Backlinks are like a stamp of approval from other websites. All of these insights together...

Grow organically within your network

07/11/2022

Organic growth is a slow process that relies on developing connections and trust. It's a process that requires tolerance and understanding of your followership. The first step to organic growth starts with understanding who your followership is. You need to know their requirements, their solicitations, the language they use, what they watch about, what they're interested in, and what they're looki...

Website marketing through conversion funnel

04/11/2022

The conversion funnel is a marketing concept that describes the process of turning prospects into customers. The conversion funnel is a marketing concept that describes the process of converting prospects into customers. The funnel has six stages: Awareness, Interest, Desire, Action, Retention, and Referral. The first stage in the conversion funnel is awareness. This stage includes adve...

Web Data Analysis for your online business

02/11/2022

Web data analysis is the process of collecting, analyzing, and reporting data collected from websites. Data can be collected from a website’s homepage, blogs, social media, and other sources to provide insights into the website’s performance. The process of web data analysis involves extracting data from web pages and then applying statistical techniques to identify patterns in the dat...

Factors that guarantee the success of a website

13/10/2022

When it comes to a website, there are many factors that can determine its success. One of the most important factors is the design and user experience. The design should be visually appealing and easy to navigate, while the UX should be intuitive and engaging. Other factors include content quality, search engine optimization (SEO), marketing, etc. Fortunately, there are a few factors that hav...

Video marketing

11/10/2022

Brands need a videotape marketing strategy. Although this idea isn't new, what has changed moment is the significance that the audiovisual format has gained in each platform and communication channel. videotape marketing is the use of videos to promote and vend your product or service. It's an excellent way to increase engagement on your digital channels( similar to social networks), educate your...

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