How to find good website to create back links

Finding good websites for backlinks is a key part of SEO (Search Engine Optimization) and link-building strategy. Here's how you can effectively find high-quality backlink opportunities:
What Makes a Website Good for Backlinks?
Look for websites that are:
Criteria | What to Look For |
---|---|
High Domain Authority (DA) | Sites with a DA of 40+ are generally good. |
Relevance | Site is topically related to your content/industry. |
Traffic | The site gets real organic traffic. |
Clean Link Profile | Avoid sites with spammy or paid links. |
DoFollow Links | Prefer DoFollow over NoFollow (SEO value). |
Updated Content | Site is active and regularly posts fresh content. |
How to Find Good Backlink Sites
1. Use Backlink Research Tools
These tools let you analyze your competitors and find where they get their backlinks from:
Tool | Use For |
---|---|
Ahrefs | Backlink profile, broken links, content explorer |
SEMrush | Competitor analysis, backlink gaps |
Ubersuggest | Budget-friendly link opportunities |
Moz Link Explorer | Domain authority, link analysis |
Majestic | Trust Flow and Citation Flow metrics |
Tip:
Use Ahrefs or SEMrush to analyze your competitors’ domains, and export their backlinks.
2. Search for Backlink Opportunities via Google
Use advanced search operators like:
your keyword + "write for us"
your keyword + "submit a guest post"
your keyword + "inurl:resources"
your keyword + "intitle:top 10"
Example:
digital marketing "write for us"
3. Broken Link Building
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Find dead links on relevant blogs or resource pages.
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Contact the site owner and offer your content as a replacement.
Tools for this:
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Check My Links (Chrome Extension)
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Ahrefs Broken Link Checker
4. Guest Posting
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Identify authoritative sites in your niche that accept guest articles.
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Pitch them original, relevant content with a natural backlink to your site.
5. Use HARO (Help a Reporter Out)
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Sign up at https://www.helpareporter.com/
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Respond to journalists’ questions with expert answers.
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If selected, you get a backlink from major publications (like Forbes, Mashable, etc.).
6. Local & Niche Directories
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Submit your site to reputable local directories and industry-specific directories.
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Avoid spammy general directories.
7. Social Media & Forums (NoFollow but useful)
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While these usually give NoFollow links, they still drive referral traffic and brand visibility:
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Quora
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Reddit
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Medium
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LinkedIn Articles
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Niche forums
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Pro Tip: Use the "Backlink Gap" Tool
In SEMrush, you can enter your domain and competitor domains, and it shows where they have backlinks and you don’t — a great shortcut!
Avoid These
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Paid link farms
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Private blog networks (PBNs)
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Spammy directories
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Too many links from the same domain
These can hurt your SEO and lead to Google penalties.
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